James has, over the years, become not only a mentor that I can depend on to help me at anytime but also a personal friend.

James has devised and developed an outstanding system for measuring a person's motivational needs and wants, as well as an assessment of their current motivational state…The system accurately identified the factors which motivate me, as well as diagnosing some transient issues which are affecting my life at present.

whatever the subject matter his background knowledge is always well read and intuitive to the audience in mind, whilst his delivery is with the conviction and enthusiasm that even the most objective of personalities are won over.

James' Motivational Maps recognise the key importance of understanding motivation in order to get the best out of other people. The analysis is insightful, the explanation clear and concise, and the value certain.